by Brittany Pickrem | Apr 28, 2020 | Uncategorized
As brand expert, and business owner, I’m always thinking about branding, and how it can best serve and support businesses, especially during extraordinary times. Now, I know what you might be thinking. “C’mon Brittany. I just want to bake some bread, learn a...
by Brittany Pickrem | Jul 12, 2019 | Uncategorized
5 minute read Ah Summer, it’s the most wonderful time of the year… to get completely distracted from building your brand! Because the Summer is such a short-lived season here in the Maritimes, the urge to run to the nearest beach, hiking trail, or patio on every...
by Crystal Picard | Apr 19, 2019 | Brand Vision, Branding
Picture this: You’ve just walked into a crowded networking event or conference that’s in full swing. You haven’t spotted anyone you know yet, so you take a moment to glance around the room. You quickly observe the people in the crowd based on their...
by Brittany Pickrem | Apr 2, 2019 | Brand Strategy, Brand Visibility
Brand visibility is a crucial part of a successful brand, and I’m thrilled to be speaking about this in partnership with the Cumberland Connects Conference for Entrepreneurs and Futurepreneurs on April 10. In preparation for this talk, I interviewed four rural...
by Brittany Pickrem | Mar 12, 2019 | Brand Voice
March break is right around the corner, so you’re hopefully going to be treating yourself to some time away from the office. If you are going away to find some sun, sand and dreamy blue waves, we have some tips to help you maintain your brand while you’re away. Just...