5 ways to boost your brand this Summer
5 minute read Ah Summer, it’s the most wonderful time of the year… to get completely distracted from building your brand! Because the Summer is such a short-lived season here in the Maritimes, the urge to run to the nearest beach, hiking trail, or patio on every...Video: packing for a confident conference look
Picture this: You’ve just walked into a crowded networking event or conference that’s in full swing. You haven’t spotted anyone you know yet, so you take a moment to glance around the room. You quickly observe the people in the crowd based on their...Building Brand Awareness in Rural Communities
Brand visibility is a crucial part of a successful brand, and I’m thrilled to be speaking about this in partnership with the Cumberland Connects Conference for Entrepreneurs and Futurepreneurs on April 10. In preparation for this talk, I interviewed four rural...Live and in person: leveraging events to build your brand
The biggest game-changer I’ve seen in my brand is meeting your audience in person. So how do we take something that already works and boosts its effectiveness for your brand? Today we’re talking all about how to use public speaking to boost your brand awareness.