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5 ways to boost your brand this Summer

5 minute read Ah Summer, it’s the most wonderful time of the year… to get completely distracted from building your brand!  Because the Summer is such a short-lived season here in the Maritimes, the urge to run to the nearest beach, hiking trail, or patio on every...

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Video: packing for a confident conference look

Picture this: You've just walked into a crowded networking event or conference that's in full swing. You haven't spotted anyone you know yet, so you take a moment to glance around the room. You quickly observe the people in the crowd based on their demeanour, their...

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Building Brand Awareness in Rural Communities

Brand visibility is a crucial part of a successful brand, and I’m thrilled to be speaking about this in partnership with the Cumberland Connects Conference for Entrepreneurs and Futurepreneurs on April 10. In preparation for this talk, I interviewed four rural...

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