Do you know if your visual brand is built to scale? A visual brand that can scale means that it has the ability to grow when your business grows. A brand that grows with your business maximizes your potential to reach and attract new customers. As business owners, we...read more
In celebration of a new season and a new quarter ahead, I've written this article with the intention to offer a fresh perspective on how to approach your visual brand. When I think of Spring, I think of rebirth, growth and blossoming. Your visual brand, like the...read more
Welcome to my roundup of the very best upcoming design trends for your brand in 2018. I invite you to grab your sketchbook, some coffee and to get inspired by these fun trends. One of my favourite things to do at the end of each year is to research design trends that...read more
Like 14 million people across Canada  and 179 million Americans , I am in love with Halloween. I am so looking forward to dressing up in my costume, artfully decorating some pumpkins and eating way too many chocolate bars. Needless to say, Halloween is my...read more
Autumn has arrived yet again. Like many of you this past week, I’ve started to dig out my cable-knit sweaters, tall boots and oversized pashminas. Pumpkins are popping up everywhere and even the leaves in the city are starting to show early signs of their fall...read more
Like every designer who has been in the game for nearly a decade, we all have our clients who have been with us since the beginning who might end up needing a Brand Refresh. For me, that client is Chris Geworsky. Chris and I started working together more than ten...read more
Halifax Jazzfest: Atlantic Canada's Oldest Jazz Festival This past Spring I had the honour of designing the main promotional image for the 30th Annual Halifax Jazzfest festival. It felt so rewarding to have the opportunity to design for such a well-known and loved...read more
I work with you one-on-one from concept to completion. I help you navigate through the creative process with clarity and ease. My work is not done until you are over-the-moon happy with your brand.