The Project Scope
The 2017 edition of the Halifax Jazz Festival needed an event branding concept that captured the atmosphere of the Festival while fitting seamlessly into their established brand. The Festival takes place every year along the Halifax Harbourfront in July.
I created a custom illustration that was based on the look of lights along Halifax Harbour’s boardwalk at night. The final result was an illustration that had visual rhythm while alluding to both the sights and sounds Festival goers would experience while attending the Jazz Festival.
“Brittany was fast, efficient and accommodating while she designed the main image for the Halifax Jazz Festival this year. Even though we had an especially tight turn around time, she swiftly interpreted our brand with ease. The end result was a beautiful illustration that perfectly captured the Halifax Jazz Festival’s mood and spirit.”
Andrea Dawson Thomas, Halifax Jazz Festival, Director
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