The Project Scope
People Bright Consulting helps companies to scale their business with a loyal, engaged and committed team through implementing pragmatic HR strategies. People Bright needed a logo that looked as friendly, professional and modern as the service their clients could expect to receive.
I crafted a logo for People Bright that was built around the concept of brilliance. People Bright helps their clients fully utilize the brilliance each of their staff have to offer. I depicted this by creating a custom type treatment around the ‘i’ in ‘Bright’.
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